RFID τεχνολογία και η εφαρμογή της στην εφοδιαστική αλυσίδα της μόδας
RFID technology and applications in fashion supply chain
RFID is a new developing technology that has received great attention from academics in terms of its theoretical approach, as well as from professionals in order to improve their work due to its wide range of applications, advantages, and capabilities. This thesis aims to understand RFID technology, highlight the possibilities associated with this technology in managing the fashion supply chain (FSCM). The research emphasizes the technological contribution to the Fashion Supply Chain (FSC), such as accelerating logistics activities, improving quality, reducing costs, and improving responsiveness to customer satisfaction. Below, RFID technology is examined, the benefits presented, the disadvantages and obstacles associated with it. In order to investigate the development of RFID technology in the Fashion Supply Chain (FSC), an analysis of the case study of two large companies, Zara and H&M, was conducted.