Οικονομοτεχνική ανάλυση και αξιολόγηση για την ίδρυση θεματικού πάρκου
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Keywords
Οικονομοτεχνικές μελέτες ; Θεματικά πάρκα ; Ψυχαγωγία ; Πολιτιστικός τουρισμός ; Στρατηγικός σχεδιασμόςAbstract
This dissertation deals with the feasibility study of a supposedly large enterprise, a theme park called the "White Dragon". The main purpose of the work is the theoretical approach of the economic dimension of the needs, opportunities and risks related to the creation of the theme park, through the detailed recording, study and elaboration of both the external environment and the internal, which concerns the company itself.