Νέες μορφές τραπεζοασφαλιστικών προϊόντων : εναλλακτικά πεδία δράσης τραπεζών
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Subject
Τράπεζες και τραπεζικές εργασίεςKeywords
Τραπεζοασφαλιστικά προϊόντων ; BancassuranceAbstract
This thesis deals with new forms of bancassurance products and alternative fields of bank activities. The insurance product’s model through banking networks is the result of a partnership between a bank and an insurance company.
At first, the introduction includes essential definitions, the purpose, the structure and the method to be used.