Ψηφιακός μετασχηματισμός και ανθρώπινο δυναμικό : προκλήσεις, ευκαιρίες, κίνδυνοι και επίδραση στην εταιρική κουλτούρα

Παναγιωτακοπούλου, Βασιλική

Digital transformation and human resources : challenges, opportunities, risks and impact on corporate culture

Master Thesis

Author

Παναγιωτακοπούλου, Βασιλική

Date

2025-10

Abstract

This master’s thesis explores the impact of Digital Transformation on human resources within modern organizations, focusing on the challenges, opportunities, and risks that arise during this process, as well as its influence on corporate culture. Digital Transformation is not merely a technological upgrade but a profound organizational and cultural shift that redefines the way businesses operate and how employees work and interact. The study analyzes the key technologies driving digital transformation, such as Artificial Intelligence, Big Data, Cloud Computing, and the Internet of Things, and highlights the importance of digital skills as a critical success factor. It also investigates the challenges related to employee adaptation, psychological pressure, uncertainty, and the need for continuous learning, while emphasizing the opportunities for development, innovation, collaboration, and work-life balance. Particular emphasis is placed on the relationship between Digital Transformation and corporate culture, demonstrating that the successful implementation of new technologies depends largely on employee engagement, leadership vision, and a culture of adaptability and innovation. Through theoretical analysis and empirical investigation, the research concludes that Digital Transformation can serve as a driving force for organizational progress when supported by strategic leadership, investment in human capital, and a mindset of continuous improvement.

Postgraduate Studies Programme

Οικονομική και Επιχειρησιακή Στρατηγική

Department

Σχολή Οικονομικών, Επιχειρηματικών και Διεθνών Σπουδών. Τμήμα Οικονομικής Επιστήμης

Number of pages

132

Language

Greek

URI

https://dione.lib.unipi.gr/xmlui/handle/unipi/18823

Collections

Τμήμα Οικονομικής Επιστήμης

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Αναφορά Δημιουργού 3.0 Ελλάδα