Ενσωμάτωση αρχών βιωσιμότητας και οικολογικού σχεδιασμού στην επιχειρηματική στρατηγική
Integrating sustainability and eco-design principles in business strategy
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Keywords
Βιωσιμότητα ; Οικολογικός σχεδιασμός προϊόντων ; Επιχειρηματική στρατηγική ; Εταιρική κοινωνική ευθύνη ; Καλές πρακτικές ; Sustainability ; Product eco-design ; Business strategy ; Corporate social responsibility ; Best practicesAbstract
The aim of this Master’s Thesis is to investigate the integration of sustainability practices and eco-design of products into business strategy. The study analyzes the concept of sustainability for businesses, product eco-design, corporate strategies and corporate social responsibility. Furthermore, it emphasizes the way sustainability practices can be integrated and the role of financing.
The methodology is based on extensive literature review of scientific databases, journals, books and online sources, aiming at the analysis and comparison of theoretical approaches and practical applications in the business context.
The findings indicate that integrating sustainability practices and eco-design leads to economic, social and environmental benefits for businesses, improves their reputation, strengthens collaborations with stakeholders and contributes to creating a more sustainable future.
Postgraduate Studies Programme
Βιομηχανική Διοίκηση και ΤεχνολογίαDepartment
Σχολή Ναυτιλίας και Βιομηχανίας. Tμήμα Βιομηχανικής Διοίκησης και TεχνολογίαςNumber of pages
84Language
GreekCollections
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Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ελλάδα
Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ελλάδα