Η ενσωμάτωση των wearable τεχνολογιών στη διοίκηση υπηρεσιών υγείας
The integration of wearable technologies in health services management

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Keywords
Φορετές συσκευές ; Wearables ; Δεδομένα υγείας ; Βιομετρικά δεδομένα ; Ψηφιακή υγεία ; Διοίκηση υπηρεσιών υγείας ; Προστασία προσωπικών δεδομένων υγείαςAbstract
This master’s thesis examines the role of wearable devices in the collection and use of health data, as well as their impact on healthcare administration and strategic decision-making processes. The rapid development of digital technologies and the widespread adoption of wearables have significantly transformed the production of health data, enabling the continuous and real-time monitoring of biometric and behavioral indicators. These developments create new opportunities for prevention, monitoring, and personalization of healthcare services, while simultaneously raising complex ethical, legal, and regulatory concerns.
The main objective of the study is to provide a systematic literature review of international research on wearables, health data collection and analysis, and their contribution to healthcare administration and strategic planning within healthcare organizations. Through the examination of theoretical frameworks and empirical studies, the thesis explores health data as a strategic resource for healthcare organizations and analyzes the factors influencing the adoption of wearable technologies by users and healthcare providers. Particular emphasis is placed on the relationship between personalization, user trust, and evidence-based managerial decision-making in healthcare services.
Methodologically, the study adopts a qualitative literature review approach, drawing on scientific journal articles, academic books, and reports from international organizations that address the technological, economic, and social dimensions of the topic. The analysis highlights that, although wearables have the potential to improve efficiency and quality in healthcare services, their use in strategic healthcare management and administrative decision- making requires a high level of organizational maturity, a clear regulatory framework, and responsible data governance practices.
The findings indicate that the successful integration of wearables and health data into administrative and strategic planning processes within healthcare organizations largely depends on the protection of privacy, transparency in data use, and the preservation of
user trust. At the same time, the review reveals significant gaps in the literature,
particularly regarding long-term user behavior and the economic impact of data-driven decision-making in healthcare management. Overall, the thesis contributes to a deeper understanding of a rapidly evolving field and provides a solid theoretical foundation for future research and practical applications in healthcare administration and strategic management.

