Πως άλλαξε το επιχειρηματικό μοντέλο στην Ελλάδα μετά την πανδημία και τι επιρροή είχε στην ενεργειακή κρίση
How did the business model in Greece change after the pandemic and what influence did it have on the energy crisis?
In the following thesis, I will address three different topics. The first topic concerns how businesses reacted during the period of the pandemic, the second explores the influence of the pandemic on the energy crisis, and finally, we will analyze a Case Study that aims to examine how Coca Cola was affected during the pandemic. As mentioned earlier, the first topic is centered around businesses. Specifically, it will discuss what actions businesses needed to take to survive during the pandemic so that they could remain sustainable and operational. The pandemic presented significant challenges for many businesses, and not all of them were able to find solutions to their problems in order to produce efficiently. Within the context of this unprecedented situation for businesses, we will also explore how an entrepreneur should have approached the pandemic to maximize profits while making the most efficient moves for the future of their business. The second topic we will discuss is the impact of the pandemic on the energy crisis and the problems that Greece faces in this sector. We will mention and analyze the key factors that played a role in the energy crisis and how our society can protect itself from this threat. At the same time, we will identify which energy sectors were most affected in the market and the true causes of the increase in energy source prices. The third topic of the thesis will be a Case Study involving Coca Cola, a giant company that managed to navigate the pandemic with minimal losses. We will comment on the company's performance and stock prices during the pandemic period in order to understand if Coca Cola successfully overcame the challenges posed by the pandemic. 4 Finally, the thesis will conclude with a questionnaire designed to assess the knowledge available in the market regarding the above-mentioned topics and to understand the opinions of individuals who are dealing with these issues.