Στρατηγικές ανταγωνισμού στον κλάδο της υγείας

Ορφανίδου, Ελένη

Competitive strategies for the healthcare sector

Master Thesis

Author

Ορφανίδου, Ελένη

Date

2026-06

Abstract

This thesis focuses on the systematic investigation of competitive strategies in the healthcare sector, attempting an in-depth analysis of both the international and the Greek operational environment. The sector in question exhibits high complexity, as it is defined by a strict regulatory framework, the accelerated integration of technological innovations, and constant fiscal pressures—factors that radically transform the strategic choices of organizations.

Postgraduate Studies Programme

Οικονομική και Επιχειρησιακή Στρατηγική

Department

Σχολή Οικονομικών, Επιχειρηματικών και Διεθνών Σπουδών. Τμήμα Οικονομικής Επιστήμης

Number of pages

103

Language

Greek

URI

https://dione.lib.unipi.gr/xmlui/handle/unipi/19683

Collections

Τμήμα Οικονομικής Επιστήμης

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Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ελλάδα