Ενέργειες εταιρικής κοινωνικής ευθύνης και αποτύπωση τους στους ετήσιους απολογισμούς
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Keywords
Εταιρική κοινωνική ευθύνη ; Εταιρείες ; Μέθοδος ανάλυσης περιεχομένου ; Στρατηγικός σχεδιασμός ; Κοινωνικές επιπτώσειςAbstract
Corporate Social Responsibility is becoming a major issue for Greek companies. Corporate reportings are the means by which companies disclose their actions concerning the economy, environment and society. The publication of accounts carried out either at sites on CSR issues either on their corporate websites.
The purpose of this master thesis is the content analysis of the annual reports of companies to explore the complexity and diversity, but also the reliability and comparability through the publications of their actions.