Analysis of satisfaction level of shore-based personnel in the shipping sector, performance appraisal and retention strategies

Master Thesis
Author
Spanou, Dimitra
Σπανού, Δήμητρα
Date
2025-11View/ Open
Keywords
Human resources ; Performance appraisals ; Retention rate ; Shipping industryAbstract
The shipping industry is a vital component of global trade and a cornerstone of the Greek economy. Greek-owned vessels represent a significant portion of the global and EU fleets, making Greece a maritime powerhouse. Shore-based personnel play a critical role in ensuring the smooth operation of vessels through logistics, compliance, training, legal support, and more. Key factors influencing their job satisfaction include fair compensation, work-life balance, professional growth, and a positive organizational culture. Performance appraisals are essential for aligning individual goals with company strategy and identifying development needs. High employee turnover is a major concern, prompting the need for tailored retention strategies like flexible work arrangements, competitive benefits, clear career paths, and strong leadership. Comparative analyses with other maritime nations highlight varying employee benefits. Overall, investing in shore-based personnel through structured HR practices is essential for operational excellence and long-term sustainability in the shipping sector.


