Η επίδραση της ψηφιακής ικανότητας και ευελιξίας στον μετασχηματισμό των μικρομεσαίων επιχειρήσεων
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Keywords
Ψηφιακός μετασχηματισμός ; Ψηφιακή ικανότητα ; Οργανωσιακή ευελιξία ; Μικρομεσαίες επιχειρήσειςAbstract
Digital transformation is nowadays a way for businesses to respond to the instability of their external environment. However, for digital transformation to be successful, businesses need to be able to accept it and implement it appropriately. The aim of this thesis is to study the digital transformation of small and medium-sized enterprises and mainly how it is affected both by their digital capability and by their organizational agility. In these two relationships, it is also examined whether they are also moderated by the factor of employees’ resistance to change. All these relationships were chosen due to the growing need of businesses to transform digitally by adopting digital tools, but mainly due to the limited existence of evidence that places the above factors inside the context of SMEs. The exact same thing occurs in the examination of the effect of employee’s resistance to change, where there is a clear absence of sufficient sources that analyze the specific factor and its relationship with the above. The data collection procedure was done by using questionnaires, which were answered by SMEs and led to quite useful conclusions and insights regarding the relationships presented previously.
Postgraduate Studies Programme
Πρόγραμμα Μεταπτυχιακών Σπουδών στη Διοίκηση Επιχειρήσεων (ΜΒΑ)Department
Σχολή Οικονομικών, Επιχειρηματικών και Διεθνών Σπουδών. Τμήμα Οργάνωσης και Διοίκησης ΕπιχειρήσεωνNumber of pages
118Language
GreekCollections
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Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ελλάδα
Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Όχι Παράγωγα Έργα 3.0 Ελλάδα