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A recommendation approach based on serendipity
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Keywords
SerendipityAbstract
Recommender systems use past behaviors of users to suggest items. Most tend to offer items similar to the items that a target user has indicated as interesting. As a result, users become bored with obvious suggestions that they might have already discovered. To improve user satisfaction, recommender systems should offer serendipitous suggestions: items not only relevant and novel to the target user, but also significantly different from the items that the user has rated. However, the concept of serendipity is very subjective and serendipitous encounters are very rare in real-world scenarios, which makes serendipitous recommendations extremely difficult to study. To date, various definitions and evaluation metrics to measure serendipity have been proposed, and there is no wide consensus on which definition and evaluation metric to use. Αim of this paper is to design and implement an approach that takes serendipity into account in the referral process. More specifically, the system that will evaluate the serendipity for movies that the user has already seen and rated, but also for new movies that he has not seen and will make the appropriate suggestions. Finally, the algorithms used will be evaluated and the results will be compared.