Η επιχειρηματικότητα στην Ελλάδα: προσδιοριστικοί παράγοντες και οικονομικές επιδόσεις του επιχειρηματικού γίγνεσθαι
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Keywords
Επιχειρηματικότητα ; Επιχειρηματικός προσανατολισμός ; Περιβαλλοντικές συνθήκες ; Οργανωσιακά χαρακτηριστικά ; Οικονομικές επιδόσεις ; Entrepreneurship ; Entrepreneurial orientation ; Environmental conditions ; Organizational characteristics ; Financial performanceAbstract
The present thesis focuses on the holistic investigation of the direction and intensity of
the relationships between entrepreneurial orientation, environmental conditions,
organizational characteristics and corporate financial performance. The importance of
this research lies in the significance of entrepreneurship for both business organizations
and the broader social context. Apart from the established relationship between
entrepreneurial orientation and firm financial performance, the study of existing
literature on the subject reveals the existence of environmental and organizational
factors that are related to entrepreneurial orientation, impact on the financial
performance of organizations through entrepreneurial orientation, and influence the
relationship between business orientation and corporate financial performance.
Consequently, the emerging theoretical relationships between the concepts of the
dissertation synthesized a holistic conceptual model that guided the methodological
approach and data analysis. With the use of survey methodology and the distribution of
an online questionnaire to a random sample of 384 business organizations, the present
thesis sought to examine 52 research hypotheses, which derived from the conceptual
model. The findings indicated that within the hostile environment of Greece, which is
characterized by limited business opportunities, companies adopt a defensive strategic
posture and medium levels of entrepreneurial orientation. However, the development
of entrepreneurial orientation has a positive relationship with environmental
complexity, generosity and dynamism, as well as with the strategic approach of the
business (generic and mission strategy), organic organizational structure, past and
current financial performance. As shown from multivariate data analyses,
entrepreneurial orientation bears significant positive effects on corporate financial
performance, mainly through the dimensions of innovation and proactiveness.
Furthermore, it acts as a channel for the transfer of a significant part of the indirect
positive effects that environmental complexity and generosity, past performance and
generic strategy bear on current corporate financial performance. Under any
circumstances, the positive effects of entrepreneurial orientation on corporate financial
performance are enhanced in more dynamic business environments. However, the
differences observed in sector-specific data analyses as well as the availability of
several additional environmental and organizational factors, provide significant
opportunities for future research into the subject.