Ειδοποιήσεις σε έξυπνα κινητά τηλέφωνα
Notifications on smart mobile phones
KeywordsSMS ; e-Mails ; App notifications ; Push notifications ; Pull notifications ; Android ; Ειδοποιήσεις κινητών τηλεφώνων ; Instant messaging
Smartphones are the basic communication tool among consumers. As a result, this tool, combined with the great and multiple features and options offered by the Internet, makes the user absolutely dominant by giving him access to all kind of information. On the other hand, as the user has access to a large number of information, businesses can access and reach out the audience they are interested in by targeting and shaping their communication strategy. In this context, smartphone notifications can be an important tool for public and consumer influence, giving businesses the opportunity to send bulk or personalized messages -notifications with different goals to all consumers who are likely to be interested. Therefore, any kind of notification can be used in proportion to the sender's purpose, it may be commercial in nature, intended to transmit information, help the communication, update on a topic, remind, or even improve user experience. In conclusion, it can be said that the available notification options in smartphone devices are multiple as technology progresses. It is a fact that each type of notification has its own distinctive features that make it suitable per case. Some types of alerts are more effective than others. This thesis aims at presenting the notifications received by users of smartphone devices, highlighting their special features, their advantages and their use. In this context, smartphones and the sophisticated operating system (Android) are presented and connected to smart mobile devices.